The Fuschia Tree is an online, independent ecosystem that promotes the young aesthetic world in India in new and alternative ways.
In our Arts-Zine we tell personal stories in a subjective, up-close tone of voice. We try, rather than telling you what to think, to guide you into the rhythm of a work of art, music, theatre, architecture, dance, literature or design. We want simply to situate you on a map upon which you chart your own journey with what you see or hear. Each issue is carefully curated and goes live fortnightly.
With The Fuschia Tree Experience we bring our aesthetic sensibilities to a brick and mortar space through tightly curated exhibitions and events to display intelligent, awe-inspiring practitioners of design, art and music.
Chanda Chaudhary Barrai, Founder & Managing Director
Chanda is a consummate lover of all things beautiful. Even though she started career in advertising and went on to build a successful animation company in Dubai, it is her passion for design, craftsmanship and individualistic style that has inspired her to set-up her current venture - The Fuschia Tree. In her role as a design curator, she thinks of herself as a facilitator, mediator and a conduit. Her approach to curating is experience-focussed and therefore she works on concept shows where high-design is presented in friendly, approachable style. She is also actively involved in the larger cultural conversation about Mumbai and co-curated the music section of the famous Kala Ghoda Festival earlier this year as well as directed a series of a popular dialogue on Mumbai called Metropolis Mumbai which was presented by Time Out. Her exciting, long-standing career took her across locations as diverse as Singapore, Dubai, Hong Kong, London and now Mumbai.
Himali Singh Soin, Consulting Editor - The Arts Zine
Himali is a poet who finds inspiration in miniature things, in traveling to the source, plotting revolutions and gluing things together. After working at National Geographic in New York City, she forced nostalgia upon herself and returned to India. She has written for ArtForum, CNNGo, Bomb, Caravan, Art&The City, ArtSlant, ArtIndia, TAKE on Art and Art & Deal amongst others. Her poems on art are published in various indian and International journals of poetry. She also curates stories into galleries or outdoor spaces, rendering text in three-dimensions.
Aarti Kripps Kapoor, Manager - The Fuschia Tree Experience
A chance decision to pursue her post-graduation in mass media was what spurred Aarti on to a full-fledged career in marketing and communications. After stints with enviable names like TBWA Anthem and Sony Pictures, she sensed a daily routine seeping in, and quit to follow her arty dreams. Today a creative designer of home decor, freelance interior decorator, and serial shopper rolled into one, she swears by travel for the opportunities it affords to learn new languages and cultures, and to experience picturesque landscapes firsthand. She indulges her creative side by dabbling frequently in various hobbies, the most recent of which is pottery, ample proof of which can be found at her home studio. A fan of everything ethnic, vibrant, and tasteful, everything about her reflects the kaleidoscope that she wants her life to be.
Copyright: All materials on this website are the sole & exclusive property of The Fuschia Tree, proprietor Chanda Chaudhary Barrai.
Editor's Note.
Every sunbeam, every strain of music, every sapling and starfish is ultimately the regeneration of a previous something, a collection of somethings, taking on new shape. At the most indivisible level we can comprehend, all life is nothing more than atoms and molecules dancing their way through various forms. And if everything comes from something, it stands to reason that everything must go to something as well.
Read More
Illusion: Seeing Beyond Seeing
Meaning: In Search of Significance.
Melody: A Different Tune
Rhythm: Ordering Time